About Us

Viera Food & Beverage Inc.

Viera Food & Beverage Inc. is a Canadian company positioned to transform the multicultural food wholesale and processing landscape in Ontario.

Built on the proven market expertise and operational excellence of its founder, Mr. Hassan Ghasemizadeh Bahramabadi, Viera brings a fresh, innovation-driven approach to sourcing, importing, and distributing authentic Middle Eastern food products.

The Company’s business model is designed to address long-standing gaps in product authenticity, supply chain efficiency, and regulatory compliance, with a focus on serving the GTA’s rapidly expanding immigrant and specialty foods market.

At Viera, we are committed to transforming the food industry through innovation, sustainability, and excellence. Our journey began with a vision to create a robust B2B food wholesale platform that connects trusted suppliers with businesses across Canada and beyond. By leveraging advanced digital logistics tools and our founder’s extensive network in the international food sector, we ensure seamless, efficient, and reliable supply chain solutions that empower our partners to thrive.

At Viera, our mission is to connect communities through authentic, high-quality food by delivering innovative wholesale, processing, and distribution solutions. We empower ethnic grocers, mainstream retailers, restaurants, and institutional buyers with premium Middle Eastern products and locally produced, halal-certified foods. By fostering sustainable practices, leveraging advanced logistics, and supporting our partners with training and expertise, we drive economic growth and cultural exchange while ensuring excellence in every product we deliver.

Authenticity & Quality

Viera will ensure direct, reliable sourcing from established producers in the Middle East, guaranteeing product integrity, freshness, and authenticity that resonates with both immigrant and mainstream Canadian consumers.

Integrated Supply Chain

By building robust supplier partnerships and deploying advanced logistics and quality assurance systems, Viera will streamline the import and distribution process—reducing costs, improving consistency, and supporting compliance with strict Canadian food safety regulations.

Product Innovation

With a strategic plan to establish a state-of-the-art food processing and canning facility in Newmarket , Viera will create new, high-margin packaged goods—enabling local production of culturally relevant, halal-certified products for wholesale, retail, and export.

Viera envisions a world where diverse culinary traditions thrive through innovation and accessibility. We aim to be a global leader in the food industry, seamlessly bridging the Middle East and Canada through our curated imports and locally crafted products. By integrating cutting-edge technology, sustainable practices, and a commitment to quality, we strive to create a vibrant ecosystem that supports businesses, celebrates cultural heritage, and brings people together through the universal language of food.