Our Services
Our Services
At Viera, we deliver innovative and reliable solutions to meet the diverse needs of our clients in the food industry. Our comprehensive services combine authenticity, quality, and efficiency to empower ethnic grocers, mainstream retailers, restaurants, and institutional buyers. Explore how we bring value to your business through our tailored offerings.
Import and Wholesale Distribution
At Viera, we specialize in the import and wholesale distribution of premium packaged foods, sweets, nuts, dried fruits, condiments, and specialty products sourced directly from the Middle East. Our curated selection celebrates the rich culinary heritage of the region, delivering authentic flavors and high-quality ingredients to meet the diverse needs of our clients.
We partner with trusted suppliers across the Middle East to ensure every product meets stringent quality standards, offering traceable origins and unparalleled authenticity. Our offerings cater to both ethnic grocers and mainstream retailers, providing a wide range of products that appeal to multicultural consumers and those seeking unique, specialty food items. From traditional sweets and premium nuts to vibrant condiments and exotic dried fruits, our portfolio is designed to enhance the shelves of retailers and satisfy the tastes of discerning customers.
Supported by our advanced digital logistics platform, we streamline the entire distribution process—from sourcing and importing to warehousing and delivery. This ensures efficient, reliable, and timely fulfillment for our clients across the Greater Toronto Area and beyond. By combining our founder’s deep industry connections with a commitment to quality and innovation, Viera delivers a seamless wholesale experience that empowers businesses to thrive in a competitive market.
Whether you’re an ethnic grocer looking to offer authentic Middle Eastern products or a mainstream retailer aiming to diversify your inventory, Viera is your trusted partner for premium imported foods that inspire and delight.
Sugar-Based Products:
Indulge in the sweetness of life with our diverse range of sugar-based products. From pure, unrefined sugars to specialty sweeteners, we offer options that cater to every taste and dietary need. Elevate your baking and cooking experiences with our premium sugars, sourced for their quality and flavor.
Nut-Based Products
Crack open a world of crunch and wholesome goodness with our nut-based products. Whether you're a fan of almonds, cashews, or pistachios, our selection of nuts is carefully curated to meet the highest standards of quality and taste. Discover a variety of nut butters, snacks, and innovative nut-based creations that add texture and nutrition to your meals.
Spices & Food Additives
Spice up your culinary journey with our exceptional collection of spices and food additives. We take pride in offering a wide array of herbs, spices, and blends that enhance the aroma and flavor of your dishes. Additionally, our food additives are designed to meet the demands of modern cooking, ensuring both taste and convenience.
B2B Order Fulfillment and Logistics
We provide efficient order fulfillment and logistics services tailored for retailers, restaurants, and institutional buyers. Our advanced digital logistics platform optimizes warehousing and delivery processes, ensuring next-day delivery within the Greater Toronto Area (GTA) and beyond. By prioritizing speed, accuracy, and flexibility, we help our clients maintain seamless operations and meet customer demands with ease, all while reducing waste and enhancing supply chain efficiency.
Retail Partner Training and Support
Viera is committed to the success of our retail partners. We offer comprehensive training and support programs to enhance in-store marketing and product turnover. Our team works closely with retailers to provide insights on product placement, promotional strategies, and inventory management, empowering them to maximize sales and connect with customers. With Viera’s guidance, our partners can confidently showcase our authentic products and build lasting customer loyalty.
Local Food Processing and Canning
Based in Newmarket, Viera operates a state-of-the-art food processing and canning facility, producing high-quality, locally made packaged foods, including halal-certified sauces, pickled vegetables, snacks, and more. By focusing on local sourcing and innovative recipes, we create products that cater to Canadian consumer preferences, such as halal, organic, and vegan options. Our commitment to quality and authenticity ensures that every product meets the highest industry standards.
Private Labeling and Co-Packing Services
Viera offers private labeling and co-packing services for third-party brands and ethnic food importers. We collaborate with our clients to develop customized, high-margin product lines that reflect their brand identity and meet market demands. From concept to packaging, our team provides end-to-end solutions, ensuring premium quality, regulatory compliance, and seamless integration into your product portfolio.
Export of Canadian-Made Cultural Foods
Viera proudly exports Canadian-made, culturally inspired foods to international markets, with a focus on the Middle East, North Africa, and beyond. Our halal-certified and specialty products bring the flavors of Canada to global consumers, fostering cross-cultural connections through food. By leveraging our expertise in international trade and logistics, we deliver authentic, high-quality products that resonate with diverse markets worldwide.